JOIN US AT BNAIC BENELEARN

Today, we presented our latest developments of Reverb Channel at BNAIC/BENELEARN in Luxembourg. Timo Kats, Peter van der Putten and Jasper Schelling have successfully created a model that can distinguish advertorial content from editorial content in an instant. Their model can 90% of the time predict whether an article is an advertorial or regular news. Whereas studies* have shown that people can only tell 7% of the time.

Stay tuned for some interviews with the makers, as wel as an in-depth article of the project.